Writing with Purpose

TypingMuch of communication today happens on-line, whether by email, website, or blogs. It is increasingly important to make efforts to ensure that what was intended to be said is actually communicated clearly, without distraction. Here are a few things to keep in mind as you write:

  • Be unique and compelling – Make sure that your thoughts are original and purposeful. If you reference another source, do not spend much time summarizing. Create your own ideas and be confident in sharing them.
  • Be clear and concise – People will just scan what you write if it is too long. Use simple sentence structure. Make sure every single sentence ties into the main point. Include enough “evidence” to prove your point, but not too much that it becomes tangential. A person should not have to reread a sentence or wonder what you were really trying to say.
  • Be perfect – Make sure that there are no grammatical or spelling errors that would distract from your content. Hire an editor if necessary.

It would be advantageous to take the time and effort to invest in becoming an excellent writer. Your credibility and financial success depend on it.

FUDS – Fears, Uncertainties, Doubts

doubt.jpgWe have a need for consistency in our life. This is what Prescott Lecky, a self-image psychologist believed. We act out of what we believe – our values. Most people are controlled by their fears, uncertainties and doubts – FUDS. We all have FUDS. However, how we let them affect us is a different matter altogether. General Patton was asked if he had fears. His response was a “Yes.” However, he stated, “I never take counsel of my fears.”

Perhaps you are stuck in a job you do not like. What is keeping you there? Or you are fearful of approaching a possible sales prospect. What stops you? Or you protect yourself from failure in all aspects of your life. Think about the remaining years of your life. Are FUDS going to control you until your death day? What a painful existence. What about choosing a life of belief. First, define what you really believe and want. If that is not intact, then FUDS will control you. There is no vision to latch on to in your life. There is nothing to anchor your decisions. Your fears, uncertainties and doubts will surely control you.

I love helping people move beyond their fears and into their beliefs. It is one of the most exciting things to witness – a fully alive human being. I hope your journey to live fully starts today.

Thinking

curious.jpg“There are two ways to live your life. One is as though nothing is a miracle
The other is as though everything is a miracle.”
–Albert Einstein

“I am a camera with its shutter open, quite passive, recording, not thinking.” – A Berlin Diary

In my business coaching with clients, I enjoy helping people think. Einstein commented that it is one of the hardest things to do, that is why so few people actually do it. This happens every day. Ask a person a one-layer deeper question such as, “Why do you think it is a great idea?” or “What is great about the person you are commenting about?” There usually is a pause. You are requesting a thought – something that goes beyond cruise control.

Now apply it to your business. Where will you be in five years if you continue doing what you are doing currently? Think through it. What is it you believe about doing business? Who do you say “no” to? Why? Answering these questions takes thinking. If you dare enter into that struggle, then you will define your standards, beliefs and convictions and just might start living out your values – your beliefs. Dare to think.

Leadership by Risk

gerald_ford_1.jpg“The ultimate test of leadership is not the polls you take, but the risks you take. In the short run, some risks prove overwhelming. Political courage can be self-defeating. But the greatest defeat of all would be to live without courage, for that would hardly be living at all.” – Gerald Ford

Gerald Ford passed away Tuesday. I think he had a clear understanding of leadership. He understood it by going through the different gauntlets of his life. His adversity shaped him and helped him to lead.

We may prematurely want the pain of our circumstance to go away. What if we could see them as an opportunity in our life. Perhaps the unpleasantries and hard things would shape and stretch us towards making new decisions and thinking new thoughts. That’s where leadership begins. Thanks for the clarity, Gerald Ford.

What’s NEW On Your Resume?

resume1_1.jpg I subscribe to several blogs one of which is Tim Sanders, author of Love Is The Killer App. In a recent blog Tim told a story about Jeremy Ring, an operations executive czar at Yahoo. He mentioned that Jeremy had a strong point of view that people need to improve on a weekly, monthly, and yearly basis. He mentioned that at a sales offsite in 2001, Jeremy posed the following question to young Yahoo’s: “Have you improved your personal resume in the last year? What is new on it?”

I thought what a great question. When you think of a resume, you think of a job application. I looked up the definition of “resume” in Websters Collegiate Dictionary and it is defined as: “A set of accomplishments; summary.”

So in 2006 what has changed on your resume? What accomplishments have you achieved? Not how many sales have you made if you’re in sales. Not how many houses have you sold if you are a real estate agent. What have you learned that you didn’t know? What has made you more valuable?

I thought about my own resume. It has grown immensely over the last year. I have studied and become proficient with Japanese Candlestick Charts. I have worked diligently at writing the past year. I have also become a full-fledged blogger. I have developed skills at partner relationship management and I have also devoted much time to productivity and time management. Take a moment and think what you have added to your resume this past year.

Now, what do you want to add to your personal resume in 2007? What books do you need to read? What people do you need to know? What places do you need to see? What software tools do you need to learn? What work experience would help you achieve more? If your list is really short and bland you are probably NOT growing. Think for a moment. If you continue to do what you have done the past 12 months where will you be? Tom Peters said it best: “If you don’t like change, you are going to hate irrelevance.”

Shortsighted Panic

long_road.jpgOne thing is for certain – we will all have crises in our lives. Unless we cocoon ourselves into an existence of pure safety, the challenges of life and business will touch us. Often times we forget that we are paid as professionals to solve the problems that confront us. The problems are what feed our existence and help us grow.

It is funny when the problems we face become bigger than they need to be in our minds. Instead of keeping the long view of our business – growing revenue, developing relationships, creating a brand, delivering a perfect experience – we can become overwhelmed by our predicament. We can become shortsighted. In so doing, our creativity can be paralyzed. All we have as business professionals is our ability to solve problems. Yes, we need to focus on the shortsighted things that confront us, but keep the long view in mind. You will get through your crisis. Your problem usually can be solved. That long view will keep your creativity and enthusiasm strong and your problems will just be obstacles to get through.

Relationship or Transaction?

business_people.jpgI often hear my clients and salespeople say, “I am in the relationship business.” I wonder whether that has the same meaning between any two people. Are they saying that they get referrals as the highest form of leads? Are they talking about their skill to connect with people? Aren’t we all in the relationship business? After all, it is people that make business happen generally. People buy from people they like and trust.

Is your business truly built on relationships? How much is that relationship worth? At what cost might you sacrifice the relationship? For example, perhaps you have a referral source who has truly added value to you. When they refer you business, do you cross-sell that person back? What if you are partnering with that person in the deal? Have you thrown them under the bus to get the deal? Would you forgo the deal if it means your partner wins?

How about another scenario. Are you a salesperson who is led by the almighty carrot? Are you up and down emotionally based on your next deal? Are you so fixated on your pipeline that your emotions affect the people closest to you like your family, co-workers, partners or past customers? Are your relationships only as good as your pipeline?

Think about an alternative way to approach selling. Build it on adding value. When times are dry, invest more deeply into your partners and co-workers. Create stronger bonds. That old saying from Zig Ziglar always rings true, “If you help enough people get what they want in life, you will have everything you want.” Do you believe this? If your business is built on transactions, it will be hard to grasp. If it is truly built on relationships, the world will open up to you. You will be able to view transactions in their rightful place – consequential to your excellent relationships.

Life Is Short!

todd_skinner_photo_1.jpg I was saddened today to hear of the death of rock climbing legend, Todd Skinner who was killed on October 23, 2006. I did not know Todd personally but felt like I knew him well from reading his book, Beyond The Summit. I first received this book over a year ago as a gift from a friend, Jim Juergens. Today I consider the book to be one of my Top 10 favorites. I have probably given out over 100 copies of this book during the last year to friends.beyond_the_summit_book_1.jpg

Todd was killed descending fixed ropes on the Leaning Tower of Yosemite. It appears that he and his partner Jim Hewitt were working on a free route on the 1,200-foot monolith. Todd and Jim were rappelling the route, “Jesus Built My Hot Rod” and were about 500 hundred feet above the base when the accident occurred. Apparently, Todd went first and suddenly fell; his rappel device and locking carabiner remained on the rope. Todd lived in Lander, Wyoming and is survived by his wife Amy, son Jake, and daughters Hannah and Sarah.

I discovered he had died today when my partner was attempting to call his office and schedule Todd to speak to our Coaching Seminar. What a shock to find out he had died at only 48 years old. Then my partner said something that made sense. Wow — he died doing what he loved and was passionate about it. He lived a passionate and fulfilling life doing what he loved. What a thought —- How passionate are we about what we are doing?

Your Agility and Your Ability

a_7.jpgThink about the year 1996. 10 years ago, what were you doing? Did you use your cell phone nearly as much, if you had one? How about email? What about a web site? Or online banking? Now think about the year 2016. What do you believe will be different?

Too often people are focused on their ability. This is a good thing; however, the better thing is agility – your ability to change to the demands of reality. Are you constantly growing and able to incorporate change? Or are you finding yourself posing and pretending in situations which are new or risky? Your agility is the factor which will allow you to thrive. Without a constant attention and desire to change, grow and be agile, you may be overcome by the rapidity of the new economy.

What Do You Notice?

oldyoung.gifLooking straight ahead can make you miss things. When you do your life, do you take notice of the things peripherally? Do you see them in a different perspective? The route to work. What opportunities do you see?

Knowledge helps you take notice. The more you know, the more you are attuned. When you are in a conversation, do you see the opportunities? Can you capitalize on them? Do you know how to take a conversation to the next step? How will you do it? If you are not growing, your perspective will not either.